| Naked
Sword Affirms Best Practises.
Naked
Sword, the online leader for gay adult streaming video, announced today
that it will no longer pursue exclusive contracts with studios. While NakedSword
itself has never required exclusivity agreements of its business partners,
it felt that the current climate in adult industry called for a recommitment
to better business principles.
“We are committed to helping all the studios who work with us increase
revenue from their content, which is why we never strong arm anyone into
signing exclusive contracts with us,” said NakedSword.com
President Tim Valenti. “We understand gay business and its reliance on
relationships over legal contracts, so we want our studios to be able to
work with everyone and that way everyone succeeds.”
Although exclusivity is not required, NakedSword.com’s technical expertise
and its ability to work ethically and fairly has lead to some of the larger
studios in the industry choose to distribute solely with Naked
Sword. But Valenti stresses his agreements are non-binding.
“It’s in our best interest for our studios to have a positive,
non-adversarial relationship with their online partners,” said Valenti
today. “Forcing them to adhere to exclusive arrangements is ultimately
detrimental, not only to them, but to the industry in general.”
“We want to continue to provide the best and widest selection for our
consumers,” suggests Reena Patel, Director of Marketing at NakedSword.com.
“Companies that pressure studios into premature agreements are not only
limiting the cash flow for that studio, but denying potential video
consumers access to those films.”
Valenti stresses that the current year may very well be the breakout year
for online gay adult video. “We have the technology and we have the
demand. Why would anyone want to limit content?”
Naked
Sword has been a leader in gay adult streaming video since 1997. Its
innovative membership model allows users unlimited access to its 3,000
online video library, featuring full-length titles from over 100 studios
including Falcon, Rascal, Titan, Colt, Hot House, Lucas Entertainment and
Jet Set.
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